Solve, Don’t Sell.
If I am out in front of my client like I am supposed to be and can identify and solve the challenges that are keeping them from reaching their goals, the business will take care of itself.
Great work gets more work.
… good work will get you fired. When we start taking the client for granted and stop treating them like a new client… soon enough they’ll be a former client.
Check the Gas.
Would you ever drive a car and not check the gas? Of course not. So why do we not check in with the client and give them an opportunity to complain. You read that right … give them a chance to complain. Generally, by the time they complain it’s too late … Create a forum for them to complain … The complaint is just an opportunity.
“Start out like you can hold out.”
